The Productivity of Colour

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Colour is all around us… but just how important is it? Actually, it’s much more important than you may think! In fact, experts believe that colour influences practically everything that we do; it affects how we think, how we feel, and how we work on a day-to-day basis. Businesses know this. Colour plays a huge role in branding, and it’s also a major component in office design, too. Smart businesses use the psychology of colour to strengthen their workforce, with reds making people focus, and blues making them more alert.

As a contractor, however, you’ll often find yourself working remotely from home, rather than spending all your time on-site with a client. And this is where the challenge lies. It’s important to have a workplace that nurtures productivity, and it’s essential to have a home that’s welcoming and relaxing… if both of those spaces are in the same building, then it gets tricky. How can you ensure that you’re fully able to focus on the task at hand and build your contractor reputation, while still getting a good night’s rest?

Design Tips for Contractors

To really make the most of your home as both an office and as a place for rest and relaxation, it’s important to understand the psychology of colour, and how different colours can impact well being.

As we’ve already discussed, both red and blues are good for productivity, but don’t be tempted to jump in head first. Research actually shows that these colours are beneficial in their own ways, with red for detail-oriented tasks and blue for creativity. If you’re a Java developer, for example, add a few red hues to your workspace. And if you have a role such as Business Analyst where you need to get creative to solve problems, try adding some blue tones to your office.

You may not work from your home office all the time; you may use a laptop or mobile device to work from a client site, or from a coffee shop sometimes. Therefore, it’s important to make sure you have a productive colour scheme, wherever you are. One of the best ways to do this is to ensure you’re working with a positive scheme (black on white), rather than a negative scheme (white on black). Research shows that this positive contrast makes reading on screen easier.

So after a long day, what is the best way to transition from a working environment to a home environment? Once again, it all comes down to colour. While some colours have a positive effect on productivity, creativity, and motivation, others have a more relaxing, calming effect, and can be used in areas of the home where you’re not likely to work. Orange is shown to reflect stability and warmth, green is all about nature and calm, while yellow is shown to be a spiritual colour.

Colour is something that many of us take for granted, yet it plays a massive role in how we operate on a day-to-basis… even if we don’t realise it! Colour is significant in any form of interior design, but for contractors especially who need to simultaneously create a space that’s both productive and relaxing, it is even more of a vital consideration. Colour may seem unimportant, but it’s a building block to success.

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